Projects
START-UP & DESIGN THINKING

Design for shaping innovative business models

Designing the future through innovation.

We conceive and help generate service concepts, systems, and products that offer solutions to the real needs of society and users, with a strong focus on environmental sustainability and circular processes. We assist startups and new ventures in defining and structuring innovative value propositions and business models, leveraging design thinking and creative process methodologies. We love challenges and believe that design can play a decisive role in uncovering and creating innovative solutions across every field and sector.

Wellmade: the community of well-made lovers

An innovative web platform, which later also became an app, allowing people to discover the best Italian artisans, learn about their work and review their products and services.


Client: Fondazione Cologni dei Mestieri d'Arte
Partners: Michelangelo Foundation

Coffeefrom: from coffee for coffee

Coffeefrom is the innovative bio-based material created from recycled coffee grounds and a blend of biopolymers, produced in Italy in every phase. A project born together with the collaboration of the Politecnico di Milano and companies operating in the bioplastic molding supply chain.

 

Client: Il Giardinone cooperative society
Partners: Politecnico di Milano

Segno Artigiano: a collective territorial brand

An official brand for Valle Camonica craftsmanship that unites the intentions of a network of excellent local businesses with the aim of promoting and representing their territory through common products and projects of cultural communication.

 

Client: Comunità Montana di Valle Camonica
Partners: Distretto Culturale di Valle Camonica, Unesco Valle Camonica, Fondazione Cariplo

Greentree caffè: the chain of organic coffee shops

In the Slovak Republic, from an Italian entrepreneurial project, a chain of coffee shops born with a green imprint that offer organic and quality products made in Italy.

 

Client: Greentree

Archivio Italiano: l'unione fa la storia

Ideatioan and creation of the project ARCHIVIO ITALIANO: a communication and storytelling project dedicated to Italian design. It is an innovative content format that rediscovers and celebrates illustrious stories about products, projects, designers, entrepreneurs, and manufacturing companies in Italy. ARCHIVIO ITALIANO is an annual publication, a large digital archive, and a distribution plan for cultural content on social media and through events.



Client: Whomade

Millemetri: the scissors brand at 1000 meters above sea level

In the historic manufacturing district of Premana in Lecco, a new design-driven brand of 100% Made in Italy professional scissors is born.

 

Client: Dofet
Partners: Gabriella Vittori Design

Milleforma: the soft nature of things

A startup creating decorative, sound-absorbing panels for contemporary spaces using natural cellulose fiber.


Client: Manifatture Macchine Soffici
Partners: Politecnico di Milano

Dergano Officine Creative: the neighborhood's creative circuit

D.O.C. is a network of creative workshops in Milan's Dergano district, created to promote and showcase manufacturing ateliers to the public, open up new market opportunities, and at the same time enhance the quality of life in the area.


Client: Associazione D.O.C.
Partners: Amico Charly, Best Up, Terre di Mezzo

Tajiki Handicraft: designing the development of a manufacturing sector

A strategic development project for the traditional Tajik handicraft sector, featuring a new brand, catalog, and digital platform for the local business network.


Client: Cesvi
Partners: Unione Europea, Central Asia Invest, AltraQualità

Degusto: deliciously Italian

Branding and coordinated packaging line created to market the excellence of Made in Italy food and wine across the Middle East and Central Asia.


Client: Degusto

WIP: a stroll with design

From a leading company in tube bending machinery comes a new spin-off: a brand dedicated to design-driven products that utilize and highlight the special processing and applications of bent tubes.

Client: Wip
Partners: Pedrazzoli spa, Politecnico di Torino, Pitti Uomo

Manifattura Milano: the unprecedented Milanese location

A greenhouse on the outskirts of Milan decides to transform itself and use its scenic green spaces to become—alongside the sale of flowers and plants—an event venue.


Client: Serra Lorenzini
Partners: Ennevolte

Fiori di Latta: a flower is forever

Based on an idea by Gherardo Frassa, a brand that involves designers and artists to design and produce metal flowers and small series of poetic, visually scented objects. 


Client: Frassa Associati

Equolink: a fair trade network

Equolink is a socio-economic project and an umbrella brand for several companies operating in the fair trade food sector. 


Client: AltraQualità

Central Asian Handicraft: on the silk road

A cooperation and development project aimed at creating a digital platform to boost local entrepreneurship related to artisanal manufacturing and strengthen the values and identity of Central Asian countries. 


Cliente: Cesvi
Partners: Unione Europea, Central Asia Invest, AltraQualità, NASMB, BBC

From manufacturer to brand: Simone Cenedese

The passing of the torch from a Murano furnace to a product and service brand by young master glassblower Simone Cenedese. 


Client: Simone Cenedese
Partners: Consorzio Promovetro Murano

A new catering concept at the service of the territory

From the farm of the same name, producer of fine indigenous olive oil, comes the desire to create a catering service to showcase and taste local products, first and foremost the olive oil.


Cliente: La tavola del Carmine
Partners: Azienda del Carmine

Accessories for the Infobar Au phone launch

A study of tech accessories for the launch of the innovative Infobar phone by KDDI.


Client: Au by KDDI
Partners: Matteo Ragni Studio

The Lake Orta adventure park Le Pigne

The Lago d’Orta Adventure Park Le Pigne is completely immersed in nature, designed with total respect for the ecosystem and the environment.


Client: Le Pigne
Partners: Geoneer, Gabriella Vittori

Natural dyeing by Arte e Natura

The brainchild of Daniele Delfino, this artisanal workshop creates natural textiles, hand-dyed and decorated using colors extracted from plants.


Client: Arte e Natura
Partners: D.O.C. Dergano Officine Creative

An unprecedented partnership for ClearFrame products

Unique products born to showcase a partnership between different industries and companies: waterjet glass processing on one side, and innovative Starlike® sealants on the other.


Client: Santoni Vetro
Partners: Litokol